Targeting geographic niches with Google Trends.

Trends is a Google webmasters’ tool that shows us the hottest searches from 2004 up to this moment. Bloggers and webmasters most often use it to catch and ride the wave of the latest Google hot trends for popular searches and incorporate related keywords in their content to partake of the massive Google traffic.

There’s another use for the tool we want to highlight, that of targeting geographic niches with Google trends search terms. Well, that’s how we use it for anyway. :D

Step 1. Open Google Trends in browser.

Click here to open Google trends in a new tab. To illustrate, we will compare the key phrases “make money online” and “ways to make money online.” Let’s key in “make money online” in the field provided and click the Search Trends button …

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Step 2. See where the traffic for “make money online” comes from.

Browse to the bottom of the page and see where the traffic for “make money online” mostly originates. This is the screenshot of the top 5 countries where searchers key-in this particular key phrase…

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Step 3. Compare the results for “ways to make money online.”

Now, enter the key phrase “ways to make money online” at the search filed and click the button. Browse to the bottom and see the results (note: trends change daily and results may vary) …


We can drill down per country, estate, and city for specific niches. The results can help us decide on what keywords or key phrases to use so the right persons can find our blogs or websites with Google.

Any idea on how we can fully use the power of Google Trends?

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6 Comments

  1. Posted September 4, 2008 at 4:21 pm | Permalink

    Wow – I never even knew this existed – have you had much luck with it so far?

    With regards to geotargeting – have you heard of openx? I am using it on one of my sites for advertising and I think you could use this info with it – I did a review over at http://www.themehq.com

    There was a little confusion by some – I was not geotargeting ads on this particular site – just to be clear!

    Let me know what you think

  2. Posted September 5, 2008 at 3:23 pm | Permalink

    no wonder the Nigerian are good at sending email telling that they have huge amount of money to donate, they always search for making money online hehe ..ok2 just kidding..

    anyway, it is a good tool to analyze what are keywords that your local people search for so that you can use your creativity to post entry about it :)

  3. Posted September 6, 2008 at 9:26 am | Permalink

    good post and very useful information.

    thanks and keep posting. :)

  4. Posted September 7, 2008 at 6:59 am | Permalink

    fascinating – I never knew about this either. Google is great for free stuff.

    real estates last blog post..Royal Vegas Poker – Real Online Poker Play

  5. admin
    Posted September 13, 2008 at 11:47 pm | Permalink

    @ Olly

    Based on our search engine visitors profile. It seems to be working. We have already installed OpenX and still testing it. We think we’ll implement it soon.

    @ Lankapo.

    Careful. :D We have Nigerian friends from EntreCard. :) But it indeed is a great tool for geotargetting keywords. For instance, a law firm in Manhattan could specifically target search terms originating from the New York area.

    @ Ovan and rela estate

    Glad to be of help.

    Thank you all. :)

  6. Posted March 11, 2009 at 1:52 pm | Permalink

    I book marked the site i never seen so many good real estate investing resources in one place and free.

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  1. [...] a previous post, Targeting Geograhic Niches with Google Trends, we highlighted one possible use for that popular webmastering tool. There is another free online [...]

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